Fraudulent Advertising and Account Integrity: Expert Insights on Best Practice

Written By Carmen Garcia-Quiroz

An original research paper on Fraudulent Advertising.

Our research directly informed the proposed Codes: nearly 40 safety measures legally requiring online platforms to tackle scam advertising, including bans on repeat bad actors, stronger checks on advertisers, safeguards against account hijacking, and measures to curb the misuse of AI advertising tools.

We would like to acknowledge the contributors from our membership:Jeff Allen, Spencer Gurley, Sofia Bonilla, Ariel C., Alexis H., Henriette Cramer, Leah Ferentinos, Rob Leathern, Tara Sakhuja, and Nicholas Shen.

Read our report: here.

Read Ofcom’s proposals: here.

Carmen Garcia-Quiroz
Next

Response to Australia's Draft Children's Online Privacy Code